"The average basket size became significantly larger. It actually doubled on Anyday transactions".

Kop & Kande has been one of the Danes' go-to destinations for gifts, home decor, furnishings, and kitchenware since 1984. With stores across Denmark and 550 employees, the retail chain is ready every day to guide customers and contribute with solid expertise.

We had a conversation with Peter Devantier Therkelsen, CEO of Kop & Kande, one of our biggest and most important clients. We did this not only to ensure that the retail chain is happy and satisfied with our payment solution but also out of curiosity about why our customers find it important to offer shoppers a sensible installment payment solution.
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Why did you choose to add Anyday to your checkout?
"We chose to add Anyday to our checkout because it is an installment payment solution that doesn't cost customers anything. We cover the fees, and they benefit from a transparent payment solution. Customers buy more when using Anyday, and we have the opportunity to reach a broader customer base by offering a more flexible payment solution."
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How long did it take before you noticed an effect?
"We could feel it from day one. Right after implementing Anyday in the checkout, we could see it directly in our sales. We put a lot of effort into our checkout, and that may have also helped make our customers aware."
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How could you see it in your sales?
"The average basket size became significantly larger. It actually doubled on Anyday transactions. We added Anyday to our checkout in August 2022, and three months later, the share of Anyday transactions accounted for a not insignificant part of the revenue," says a satisfied director.
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Why do you think Anyday works so well in your checkout?
"When customers shop online, they consolidate their purchases. When they can also split their payment without it costing them extra, something happens to the way they shop. We have many first-time buyers who may not have the largest disposable income. When they have the opportunity to split their payment, it suddenly becomes more manageable to buy everything they need at once."

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