The family-owned company Comforth Scandinavia was established in 2020, offering a range of beauty and wellness products.
Christian Roland, owner of Comforth Scandinavia, shares his experience of how Anyday's installment payment solution has positively impacted both sales and customer purchasing experience.
Why did you choose to add Anyday to your checkout?
"Because your solution is superior to your competitors'. You consider both our and the customer's experience, and that's something I value in a partnership. Plus, your product is simply good because more people prefer paying with Anyday”.
How long did it take before you noticed an effect?
"We noticed an effect right away!"
How could you see it in your sales?
"Since many of our products are priced at the higher end (over 1000 DKK), offering installment payment is a must-have. Especially for purchases of the more expensive products, we saw that many, perhaps 10-15%, chose to pay with Anyday. That's sales we might not have gotten if we couldn't offer your installment payment solution".
Why do you think Anyday works so well in your checkout?
"Our products are priced where offering installment payment just makes really good sense. That's certainly been our experience".
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